All Season Disc by Strada
Introducing our new All Season Disc for 2020. As an extension of our in house signature series we are proud to offer the All Season Disc wheel set. If you are looking for an all-round wheel upgrade, backed up with great long term durability then this is the wheel set for you. 100% hand laced […]
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SaddleBack House show
The team from Strada had a great day at the SaddleBack House trade show.We enjoyed presentations from Enve, Chris King, 3T, Stages, Sidi, Castelli and more!
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Chris King Matte Punch | pink is back!
Good news for Chris King aficionados, pink is back! Chris King have released details of a new permanent addition to their colour choices – matt pink. Contact Strada for a pair of new wheels with Matte Punch pink hubs today.
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DT Swiss MTB RIMS | Our Three MTB Hero Rims from DT Swiss
DT Swiss MTB Rims Here at Strada Handbuilt Wheels we’re big fans of DT Swiss products for road and MTB, we’ve been using their components for many years and have been continuously impressed with the level of craftsmanship, resilience & ease of maintenance that the Swiss brand regularly brings to the wheel builder and rider. […]
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BOOST Wheels | why this new hub spec does matter
Boost Wheels It’s rare that the bike industry sits still for long when it comes to the pursuit of performance gains as mountain bikers want to ride longer, farther, and faster. Boost wheels are a perfect example. Boost spec is front hub width at 110 x 15 and rear hub spacing 148 x 12 that […]
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2017 Mavic Open Pro Exalith | the classic is peut être (maybe) back!
Headlines – I was excited to see Mavic release details of the new 2017 Mavic Open Pro and images of prototype Open Pro Exalith rims which are 4mm wider (19mm internal), tubeless ready, with low spoke counts and available in disc and rim brake also (MAYBE) with Exalith brake surface for increased braking performance in […]
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ENVE 3.4 TL (tubeless ready V2) released
ENVE 3.4 TL (tubeless ready V2) announced Strada says: one of our biggest sellers has seen a complete re-design for 2017. The ENVE 3.4 TL is now optimised for 25c tyres with a wider rim and less difference in depth from front to rear. Now tubeless ready in rim and disc formats plus a tubular […]
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Cannondale Ai (Asymmetric Integration) rear wheel alignment
Cannondale AI. I was looking at the new Cannondale SuperX range of cyclocross bikes and noticed the 2017 Super X were specified with Ai. Reading on I discovered Ai stood for Asymmetric Integration and meant the rear wheel had to be dished 6mm. Along with the 12mm thru axles front and rear this was big […]
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Zipp 454 | what, marginal gains from whale flippers?!
I was intrigued to see the new Zipp 454 wheel set at the Rouleur Classic recently. I have admiration for Zipp pushing on with significant investment in R+D and the long time scale necessary to find marginal gains in a mature R+D sector such as wheel rim profiles. The key claim made for the Zipp […]
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ENVE M Series PLUS rims released
ENVE Expands M Series, Now Shipping M60 Plus June 30, 2016 – Ogden, Utah, USA ENVE is pleased to announce that their latest M Series wheel, the ENVE M60 Forty Plus (M60 Plus) is now shipping. The naming nomenclature of the M Series wheel line indicates a descent to climb preference ratio that riders can identify with to […]
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Brexit and the cost of doing business
Image by Glynlowe.com Consequences of Brexit | As the consequences of the UK’s decision to leave the EU become apparent and with market volatility continuing the price of many parts we purchase as a business or as consumers will be increasing. Strada purchase a number of components in Euros and US Dollars and (like everyone else) […]
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